888 Adds WinkBingo.com to the Network

888 Holdings plc has entered into a licensing agreement with Daub Ltd., through which 888 will provide its bingo software, instant games and support services to winkbingo.com. The site is expected to go live later this month targeting Western Europe.
According to 888, Daub is owned and operated by a group with substantial experience in the online gaming world, including knowledge of online bingo, casino and poker. In addition to operating its own brands, 888’s bingo business includes a network of 45 online bingo sites. The company provides bingo solutions to business partners operating their own networks and other third party sites, including some of the most prominent sites in the UK such as mirrorbingo.com and foxybingo.com, operated and owned respectively by Cashcade Ltd.
Gigi Levy, CEO of 888, said: “The agreement with Daub, is a further progression in 888’s diversified strategy to grow our customer reach and appeal and to broaden our potential audience significantly through innovative partnerships. The combination of 888’s global gaming experience and Daub’s expert knowledge will help the partnership achieve significant market share.
Source: www.gamingintelligencegroup.com